Join us for the last section of our color psychology breakdown! This week we’ll be looking at colors that would seem neutral, but are in fact, not neutral in psychology at all. 

Black

Black is associated with a variety of feelings, including those that might not match up with each other. While many people associate black with mystery, black is also associated with power and sophistication. Places of work that would want a mystical aura, such as fortune tellers and escape rooms would be excellent places to consider black. Libraries, conference rooms, and cigar lounge type areas would also be great places to have black as an accent. Black is also the go to color to enhance the feel of theater rooms. The contrast really makes the film playing on the screen really pop.

Gray

Gray is making a huge comeback in a lot of spaces and it’s easy to see why. While many people recognize gray as modern and neutral, there is so much more to this color. Gray also portrays focus, calm, and carefulness. Gray would be a perfect color for modern retail spaces, furniture stores, car dealerships, and anywhere people will be thinking of home without actually being home. Your customers feeling relaxed and at home will increase your bottom line.

White 

White is the latest color we will touch on and is anything but neutral and boring. White portrays ethereal, innocence, sterile, and calm. White is great for doctors and dentist offices to show cleanliness, but also can create a dreamy calm space anywhere you need it when used as an accent. 

All of these colors will match and work well with any other color schemes of your space. Thanks for joining us on our trip through color psychology. If you are in need of painting or renovations in your business, give Mountain Valley Painting a call! 801.865.9987